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How to Create a Great LinkedIn Profile ?

LinkedIn has emerged as the largest professional network with more than 313 million members in over 200 countries and territories. These members include job seekers, employed personal, organizations, corporate companies and business discussion groups. It's a great place to connect, communicate and collaborate with your professional contacts.

A linkedIn profile acts as your professional bio data in your network. It is very important that you highlight all important aspects of your academic and professional career in your profile in concise manner. 

Here are 7 tips to standout in your network and attract more opportunities - 
  1. Set a good hand-and-shoulders photo of yourself in business clothes. Smile and look approachable. If possible get yourself  photographed from a professional photographer. 
  2. Write a killer summary. Use the best way possible to display your passion about your field, highlight your accomplishments, key achievements, skills, your industry experience from various domains etc.Check out few here.
  3. Use a catchy headline. It should contain keywords that will turn into Google search. Use this space to succinctly showcase your specialty, value proposition, or your “so what?” The more specific you can be about what sets you apart from the competition, the better.
  4. Request for recommendations. Recommendations is the most powerful and under utilized feature of linkedIn. As your team leader, Manager, HR heads to write recommendations for you. Ensure you have a minimum of 3 LinkedIn profile recommendations listed on your LinkedIn profile page. If you do, you are 3 times more likely to be found via the LinkedIn profile search listings [LinkedIn Article].
  5. Get a Custom URL. Edit the default profile URL to a clear, readable one. This makes it easy to publicize your profile. To create custom URL - On the Edit Profile screen, at the bottom of the gray window that shows your basic information, you’ll see a Public Profile URL. Click “Edit” next to the URL, and specify what you’d like your address to be. When you’re finished, click Set Custom URL.
  6. Keep your profile up to date and try to fill every section of your profile with legit information. Complete your work experience , volunteer & causes sections. Add your certification information along with any test scores if available. Try to fill every section of your profile with reasonable data.
  7. Ask your colleagues to endorse your various skillsThe secret to making endorsements work for you is keeping your skills updated: As you transition between careers, develop new skills, or take on new responsibilities, drop outdated skills from your profile and add the ones you really want to be known for. 


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